PSY Gangnam Style Reaches a New YouTube Milestone
The South Korean phenomenon PSY’s “Gangnam Style” has gained almost 6 billion views on YouTube. It has more than 14 years after the release of the video. This piece of music continues to be among the most popular on the platform. This sparks interest concerning revenue generated by the track.
Success with YouTube
“Gangnam Style,” released on July 15 in 2012, became a global sensation due to a funny video, catchy refrain and unique dancing style.
The song was the first one to reach 1 billion views on YouTube. Its success has provoked numerous parodies and dance challenges worldwide. It established YouTube as an important platform for global music search.
How Much Money Has “Gangnam Style” Made
The actual number of earnings from the video remains unknown. But it is believed that the song has made millions on YouTube advertising. In 2013, Google was believed to state that “Gangnam Style” earned more than 8 million dollars in advertising. When the number of views reached almost 1.2 billion.
An estimated 6.03 billion views on the “Gangnam Style” video suggest that the rights holders could implement revenue of between $1 and $3 for each 1,000 views. The total advertising income could amount to tens of millions. However, these figures are only estimation. As YouTube revenue would depend on several factors including audience’s geography, efficiency of ad placement, and revenue share.
The impact of the “Gangnam Style” song does not only mean money from advertisements shown on YouTube.
The revenue that has been earned by PSY could have resulted from multiple other sources, including music downloads, live concerts, sponsorships, and profit from commercials of user-generated content.
It must be noted as well that the song made PSY a world-famous star and proved that non-English songs can become global hits.
A Game Changer in YouTube History
“Gangnam Style” has completely transformed the music industry’s perception of online audiences and has made everyone realize the significance of using Internet platforms in making a song popular worldwide.
For bollywood news latest and global entertainment followers alike, PSY’s milestone remains a reminder of how one viral song can create a cultural and commercial phenomenon that lasts for more than a decade.
