Indian Prime Minister Narendra Modi’s has urged citizens not to purchase gold. He also requested to delay any foreign travel for a year. He addressed the considerable impact that geopolitical issues in West Asia are placing on India’s economy (May 10 rally in Hyderabad). Also, he mentioned several alternative actions people could take such as curtailing their use of fuel, utilizing public transportation and electric vehicles, returning to their remote working ways and supporting their local businesses.
Gold Imports Are A Concern
India is one of the largest gold consumers globally. It is importing over 90% of its total need for gold on an annual basis. The country imports roughly from 700-800 tonnes of gold a year and produces approximately 1-2 tonnes of gold each year domestically.
However, because of the considerable amount of foreign currency that must be exported for purchases of gold, gold imports have a large effect on India’s overall import expenditures. As crude-oil prices rise because of geopolitical tensions in West Asia, policymakers are increasingly concerned about the dual impact on their foreign exchange reserves and their current account deficit.
Gold accounts for almost 9% of India’s entire import value. This is making gold ranked as one of the largest item’s category behind crude oil.
India’s gold imports have been steadily decreasing recently. In January 2026, nearly 100 tons were imported, with imports falling again to 65 tons in February. And then only about 20 tons in March. The projected number of imports in April will be 15 tons. This is among the lowest numbers the country has experienced in many decades (not including the COVID-19 period).
Industry experts attribute the significant decrease to higher gold prices as well as interruptions in the import process. They say that customs clearance backlog, delays in notifications to authorities and issues with designated importing banks have resulted in only minor shipments of bullion into the country.
With the low supply of bullion available, local gold prices have begun trading at a premium over global benchmark prices.
Consumers Changing Behavior Due to Higher Gold Prices
According to the jewellery industry, rising prices are causing changes in consumer behaviour. For example, Senco Gold reported that approximately 50% of its gold sales came from old gold exchanges. Rather than from new gold purchases.
They also warned that a small increase in import duties could result in reduced sales volume of about 10% to 12%. Experts predict that the high prices may cause many families to recycle their jewellery. Rather than continuing to purchase more jewellery.
Jewelry stocks under scrutiny
After Modi’s comments, stocks of jewellery brands such as Titan, Kalyan Jewellers and Senco Gold are projected to continue their prominence in the market.
The Government’s plea, highlighted in recent news updates, signifies further economic stability concerns relating to rising import costs, global uncertainty. Also, protecting India’s economy during this unfortunate geopolitical situation.
Analysts are predicting a worsening situation later this year due to the increase in gold buying in India around the festive/wedding season.
